New Era is the official cap of the NBA!


After 20 years of relationship with the NBA, finally from this 2017, New Era will be the official cap of the best basketball in the world.
With great excitement we shared with New Era fans that an agreement was reached to be the Official NBA Cap, the Women's National Basketball Association (WNBA) and the NBA Development League (NBA D-League).

"We have been partners with the NBA for many years and I am excited for the opportunity to continue working with a historic league," said Chris Koch, President and CEO of New Era. "We look forward to using team logos to offer unique designs to both players and fans."
Said agreement contemplates being the exclusive supplier of caps of the league and of all its teams, which means that we will be present in all the big events: you will see us in the Draft wearing the head of the next superstars of basketball and also those of the team to lift the Larry O'Brien Trophy in The Finals.

We will also be present at the peak moments of the season such as the conference finals and even in the All-Star Game with fashionable caps for all the fans.
"We are very excited to grow the relationship with New Era and explore new ways to share premium products with fans," said Lisa Piken Kober, Vice President of Global Licenses of the NBA.